Mohannad El-Barachi (he/him)

"Mohannad El-Barachi is the Chief Sales Officer at Ahoy, a company building AI infrastructure for the physical world. He previously co-founded Wrk Technologies, an enterprise automation platform that raised over $55 million before being acquired by Ahoy in 2026.

Prior to Wrk, Mohannad founded SweetIQ, a location marketing platform used by leading global retailers. After scaling the company through four consecutive years of 300%+ growth, he led its acquisition by Gannett in 2017, generating one of the largest venture-backed returns in Canada that year.

An active investor and advisor, Mohannad has backed and mentored dozens of early-stage technology companies. He is a frequent international speaker on entrepreneurship, venture capital, AI, and scaling technology businesses, with a particular focus on how artificial intelligence is transforming the physical world."