Christy Canida (she/her)

Convert early adopters into paying customers, overcome your own psychological fears about charging money, handle pricing objections with confidence, and cross the critical threshold from free to paid that validates your business model. See More.

You need to tell people what you're building, but nobody wants to hear a pitch at a networking event. This session breaks down how to show up at conferences like Startupfest without being the person everyone avoids—how to tell your story in a way that makes people actually interested, how to ask questions that open doors instead of close them, and how to turn a conversation into a connection without making it transactional. You'll See More.

Know when to hire your first employees, find talent when you can't pay market rates, navigate team dynamics as you grow, master delegation, and keep people motivated when resources are tight. See More.

Reduce churn by understanding why customers leave before they do, increase expansion revenue from existing customers, build customer success functions that prevent problems rather than just fix them, turn satisfied customers into champions who sell for you, and make retention more profitable than acquisition. See More.

Know when to hire your first employees, find talent when you can't pay market rates, navigate team dynamics as you grow, master delegation, and keep people motivated when resources are tight. See More.