Lida Tohidi is a product leader, founder, and mentor who helps startups turn good ideas into real traction. She brings almost 20 years of experience building products, launching innovation programs, and guiding founders through the messy, high-stakes moments of growth. A former co-founder with an exit and fractional product executive, Lida has taken products from zero to tens of thousands of users, helped startups access major funding, and advised teams across North America and beyond. She is known for being both strategic and refreshingly practical. Founders leave her sessions with clarity, momentum, and usually a few honest truths that save them months of pain. Lida brings a global lens and a deep belief that great companies are built by people who stay curious, resilient, and human.